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reinventing the bra


Using wires to support female forms is an 18th century invention. We are reshaping the bra for 21st-century curves. Thanks to 3D knit technology, we can treat our breasts to more comfort without sacrificing any support. Once you put a Soft Revolt bra on you don’t want to take it off.

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our sustainable philosophy

Whereas traditional bras require 40+ components transported and assembled across the planet, Soft Revolt uses just 8 components knitted and assembled in one location within the EU.

All our bras are designed and produced in the European Union, adhering to all of Europe’s forward-thinking environmental, social equality and honest pay regulations.

By knitting rather than weaving, we can reduce our energy use by 20 times (!) compared to traditional bras. Upcycling is no longer a nice-to-have but a must-have.

3D knitting bras in single pieces radically reduces residual waste. Less is more is integrated into our product, our culture and our business model. After all, our planet is at stake.

soft, supportive and looking good